Tiff 64 Film Festival
For the 64th annual Thessaloniki International Film Festival, I proposed and developed a comprehensive, sustainable design system, including the lockup logo, that embodies the event’s forward-thinking commitment to eco-friendly practices. This included a cohesive visual identity, posters, app interfaces, merchandise, wayfinding, and public transit wraps, emphasizing a blend of sustainability and immersive festival experiences. Each element was designed with renewable energy considerations, digital alternatives to reduce paper waste, recyclable materials, and plant-based inks, showcasing that impactful design and environmental consciousness can harmoniously coexist. – 2023